Hi, I’m Kate, a communications professional and former broadcast journalist based in Pittsburgh, Pennsylvania.

I help small businesses and entrepreneurs tell their unique stories, connect with the local community, and showcase their products and services to customers.

Supporting local businesses with content creation for social media and websites.

Storytelling

I believe in the power of storytelling as a way to connect with customers and reach new ones. In close collaboration, I will interview you, write, film and edit your business’s story for publication on social media platforms.

Promoting Services and Products

Let’s work together to build your brand with personalized social media videos and photos that suit your goals. Smaller businesses often don’t have the time or resources to devote to their online presence. I can help you with that.

Social Media Strategy

Do you need help increasing brand awareness and engaging with your target audience? I can assist you with a social media plan that aligns with your company's marketing goals.

Special Events

Do you have an event that you would like captured on video? Contact me to discuss your filming needs.

FAQ

  • Packages are tailored to align with the specific goals of each business owner. Quantity, length, style and cost can be discussed during an initial free consultation. An example of a content package:

    • One feature story highlighting your business (length can vary). Share how you got started, what makes you unique and what you are offering to customers. Ideal platforms for publishing include websites, Facebook, LinkedIn and IGTV.

    • Five photos and accompanying text suitable for sharing across social media platforms.

    • Four 60-second videos to share on Facebook or Instagram.

  • Timelines depend on the project and clients’ needs. A 90 second feature story will take approximately one week. Here is an example timeline:

    • Phone Consultation: Initial discussion to discuss goals and strategy (30 minutes).

    • Pre-Production Planning and Scripting: Collaborative planning and script development with client at their place of business (1 hour).

    • Filming: On-site video recording (up to 4 hours).

    • Editing: Duration varies based on project complexity.

    • Client Review: Client reviews the initial draft and provides feedback.

    • Further Editing: Incorporation of client feedback (1 day).

    • Final review and approval by client.

  • I am an experienced public affairs and communications adviser and former radio and television journalist. My career has taken me across both Australia and the United States.

    During my career, I have developed and delivered compelling social media content for both government agencies and private sector organizations. My expertise lies in crafting engaging narratives that resonate with target audiences.

    I currently live with my family in the suburbs south of Pittsburgh, Pennsylvania.